Packaging + Retail Creative
As an Art Director supporting Speed North America, I developed packaging and retail creative for a range of trimmer line products, exploring concepts designed to differentiate products within a highly competitive retail environment while maintaining a cohesive family look across the line. The work extended beyond packaging into point-of-purchase displays and sales presentations designed to communicate product benefits and support retail placement.
Art Direction / Concept Development / Packaging Design / Graphic Design / Presentation Design
Product Labels, Retail Packaging, Packaging Concepts, Point-of-Purchase Displays, Retail Graphics, Sales & Pitch Presentations